AI Insights · Timothy · July 2025
Top 5 Celebrity Games on iOS in the UK: Q2 2025 Performance
Explore the performance trends of top celebrity games in the UK, showcasing download, revenue, and active user statistics for Q2 2025.
In the second quarter of 2025, the UK iOS market saw interesting trends in the performance of top celebrity games, according to data from Sensor Tower. Here's a closer look at how these apps fared:
Hollywood Crush by YOTTA GAMES PTE LTD showed consistent weekly revenue, peaking at around $8.3K in mid-April. The app's weekly downloads fluctuated, starting at approximately 1.1K and rising to 1.6K by the end of June. Active users steadily increased from 16.5K to over 20.4K, indicating growing engagement.
MovieStarPlanet 2 maintained stable weekly revenue, with a notable jump to $4.9K in late June. Downloads were relatively low but showed an increase from 174 to 438 weekly. Active users remained steady, peaking slightly at 1.3K in mid-June.
Lamar - Idle Vlogger saw a significant increase in downloads, reaching 6.8K in early June. Revenue also experienced growth, peaking at over $1.1K at the end of the quarter. Active users rose sharply to 19.5K in early June, reflecting a strong user base.
PewDiePie's Tuber Simulator from Outerminds Inc. had a steady revenue stream, closing the quarter at about $989. However, downloads were absent for most of the quarter. Active users declined from 3.7K to 1.9K, despite a small revenue increase.
SUPERSTAR SMTOWN showed varied revenue, with a peak of $1.2K in mid-May. Downloads remained low, averaging around 115 per week. Active users decreased slightly, ending at 358.
For more detailed insights and data, visit Sensor Tower's platform.
